SPRING CATALOG SNEAK PEEK: ACTUAL CATALOG CONTENT

SPRING CATALOG SNEAK PEEK: ACTUAL CATALOG CONTENT

Just so you know we're not lying: a combined view of three actual catalog pages from our upcoming Spring 2011 catalog. Some old content and old products and some new. The drafts are still rough and not all of the new products have been built—all in due time. We're thinking, maybe, we'll just run small batches, printing and binding them ourselves, instead of dropping a grip of cash on something that'll be out of date in next-to-no time. That way we can just add new pages and update content as need be. Why are we declaring this on our blog? Who knows? Sometimes it helps to give these possibly half-baked ideas a little time to cool on the windowsill before plunging them back into the oven.